Case Studies

Helping organizations solve real digital problems

The DX Center partners with libraries, archives, museums, non-profits, and start-ups. Below we provide a collection of recent project case studies created by Pratt students, collected and curated by Pratt faculty.

CUNYInstituteforState&LocalGovernance_fall2024

Web & Social Media Analytics

Analyzing digital analytics to uncover pain points and increase organic visits through SEO optimization for a think-and-do tank

by Gerard Samson
HappyN’Beyond_spring2024

Web & Social Media Analytics

Optimizing Happy’ N Beyond’s Website Performance and Engagement Strategies

by Rui Tian
alliance for california traditional arts fall 2023

Web & Social Media Analytics

Analyzing Data to Refine the ACTA’s Digital Strategy

by Yiying Zhou
pratt institute fall 2023

Web & Social Media Analytics

Using Data Analytics to Determine If Pratt Institute’s New Website Is Successful In Catering to Its Site Visitors

by Leewon Seo
MontanaHistoricalSociety_fall2023

Web & Social Media Analytics

Evaluating Web analytics and SEO to refine Montana Historical Society’s Digital Strategy

by Kiyo Yang
TheNewSchoolArchives_spring2023

Web & Social Media Analytics

Enhancing User Engagement and Discoverability Across The New School Archives Platforms

by Nahee Kim
SmithsonianAssociates_spring2023 (1)

Web & Social Media Analytics

Optimizing User Experience and Engagement on Smithsonian Associates’ Website via Universal Analytics and GA4

by Brianna Casas
CreativeCapital_spring2023

Web & Social Media Analytics

Art Meets Data: Enhancing Creative Capital’s impact through analytics-driven insights for optimized digital Reach and Engagement

by Priyanka Jain
smithsonianofficeofeducationaltechnology_spring2022

Web & Social Media Analytics

Understanding Search in the Smithsonian Learning Lab

by Tess Porter
thepeale_spring2022

Web & Social Media Analytics

Amplifying the Peale Museum’s online presence

by Verena Tanzil
andywarholmuseum_spring2022

Web & Social Media Analytics

Evaluating Web Analytics to Refine the Andy Warhol Museum’s Digital Strategy

by Cathy Hu
lgbt-center-chien_fall21

Web & Social Media Analytics

Analyzing data to inform NYC’s LGBT community center’s new website

by Victor Chien
kazanibeuty_fall2021

Web & Social Media Analytics

Using web analytics to help a family-owned hair and body care business increase revenue

by Danielle Kingberg
Digital Preservation Outreach & Education Network_summer2021

Web & Social Media Analytics

Analyzing web and social media data to help the Digital Preservation Outreach and Education Network increase their reach

by Olivia Turpin
Ingenium - Canada's Museums of Science and Technology_summer2021

Web & Social Media Analytics

Using digital analytics to help Ingenium understand how their new website is performing

by Elisabeth Pefanis
Ingenium - Canada's Museums of Science and Technology_spring2021

Web & Social Media Analytics

Developing interactive dashboards for Ingenium to optimize their website and their analytics capabilities

by Wicky Wu
Chinati Foundation_spring2021

Web & Social Media Analytics

Understanding user interactions with the Chinati Foundation’s website and video content

by Ting Wang
Monterey Bay Aquarium_spring2021

Web & Social Media Analytics

Analyzing user search behaviors to improve the Monterey Bay Aquarium’s Seafood Watch website

by Janet Liu
Monterey Bay Aquarium_MQ _fall2020

Web & Social Media Analytics

Converting Monterey Bay Aquarium’s live-cam viewers to newsletter subscribers

by Mingqi Rui
CooperUnionLibrary_fall2020

Web & Social Media Analytics

Generating more web traffic and improving content navigation for the Cooper Union Library

by Armon Burton
Mural Routes2_fall2020

Web & Social Media Analytics

Increasing user engagement and reducing the exit rate for the Mural Map of Canada website

by Siddhart Rajendra

Pratt Institute, School of Information
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New York, NY 10011

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