We Make Digital Experiences Better

We are a faculty-led, student-driven UX consultancy and academic research lab in the School Information at Pratt Institute

What We Value

Innovation

We are creative thinkers. Our talented faculty and students offer fresh perspectives and craft innovative solutions to digital problems.

Empathy

We put people first. Our work is always centered on understanding – and respecting – users’ needs, abilities, and behaviors.

Practicality

We solve real world problems. Our approach is guided by a consideration of practical needs,  constraints, and outcomes.

What We Do

We create better digital experiences through the application of a human-centered, ethical approach to the design and evaluation of user interfaces and interactive products.

What We've Done

Projects Completed
230
Partners
137
Would Work With Us Again
0 %

(Since Fall 2019; last updated: January 2025).

Case Studies

User Interface Design

Building engagement for the Seattle Art Museum through a Smartphone Tour Redesign

by Indrani Thool, Wenjia Liu, Priyanka Nair, Laiba Sarwar

Usability Testing

Professors, Students, History-Buffs Teach Us How To Improve Usability On The Norman Sicily Project Website

by Aemilia Techentin

Usability Testing

Enhancing the usability of Komeeda’s website for new and current customers

by Sanchit Kumar

Web & Social Media Analytics

Understanding Search in the Smithsonian Learning Lab

by Tess Porter

What People Are Saying

Current Research Projects

User Experience Capacity-Building (UXCB)

How can organizations better understand and strengthen their UX practices?

UX Education

How can we better prepare students for UX careers?

HCI Education Community of Practice

How can we build a community of practice for HCI/UX educators?