Case Studies Archive

Welcome to our archive of past projects. These case studies showcase our previous work and the diverse range of clients we have collaborated with. Please note that while the links to these case studies are no longer active, the content remains a valuable resource for understanding our approach and capabilities.

If you are the author of an archived case study and would like to share an updated link, please contact us at info@prattdx.org.

Usability Testing

Understanding how users search for content on the Westbeth website

by Xiaoqi (Vicky) Chen

Usability Testing

Facilitating an AP World History Learning Experience for Engram

by Jen Lee

Behavior Analytics & A/B Testing

Improving the navigation system of the Pratt News website

by Verena Tanzil

Usability Testing with Eye-Tracking

Capturing User Interactions by Eye Tracking to Improve The MET Website

by Wicky Wu

Information Architecture

Crafting Alumni Connections for the Urban Fellows Alumni Association

by Cathy Hu

Usability Testing

Enhancing information transparency to increase STRYKK’s conversion rate

by Steph Meltzer

Usability Testing

How we used a few tweaks to improve the online shopping experience for Kazani Beauty

by Carolyn Yu

Usability Testing

Facilitating an Intuitive Student Research Experience for Pratt Institute Libraries

by Cathy Hu

Usability Testing

Helping non-experts easily obtain insights from a complex map-based data modelling website

by Lillian Yang

Web & Social Media Analytics

Analyzing data to inform NYC’s LGBT community center’s new website

by Victor Chien

Behavior Analytics & A/B Testing

Increasing User Engagement with the Pratt News website

by Victor Chien

Digital Product Design

Engaging Communities in the Arts: Designing a Digital Entry Pass Mobile App for Cool Culture

by Stephanie Meltzer

Behavior Analytics & A/B Testing

How do users interact with Pratt News content?

by Wicky Wu

Information Architecture

Designing an Online Space where Urban Fellows Alumni can Engage and Interact

by Lillian Yang

Museum Digital Strategy

A digital strategy to help Cool Culture better support family engagement with art and culture throughout New York City

by Anna Size

Web & Social Media Analytics

Developing interactive dashboards for Ingenium to optimize their website and their analytics capabilities

by Wicky Wu

User Interface Design

Designing a simple trip planning feature for travelers to save inspirations and edit detailed activities

by Yolanda Tian

Web & Social Media Analytics

Understanding user interactions with the Chinati Foundation’s website and video content

by Ting Wang

Web & Social Media Analytics

Analyzing user search behaviors to improve the Monterey Bay Aquarium’s Seafood Watch website

by Janet Liu

Usability Testing

Clarifying labels and improving sharing options for The Henry Ford’s digital collection

by Haimeng Gong