Usability Testing Case Study

Improving the age-friendliness of the Bay Ridge Center website

Fall 2022

Written by:

Jennie Lin

Bay-Ridge-Center_fall2022

Project Summary

Bay Ridge Center provides a wide range of community services to the seniors of southwest Brooklyn. As the Center expands, it is imperative for its website to present comprehensive information to senior users in an accessible way. For this project, we evaluated the existing website’s desktop through moderated remote usability testing. The overall website manifested a positive feeling of the Center for senior users, while some information presented was unintuitive and unclear. To optimize its performance, we recommended some content management and site navigation fixes.