The New York Foundation for the Arts (NYFA) Classifieds is one of the largest national online job opportunities board in the arts and culture industry. NYFA hoped to increase their advertising revenue by solving the problem of the radical traffic dropping for job listing after 24 hours regardless of its relevance. For this project, a team of four students worked with their customer service, sales, and IT project manager, from defining the goal, conducting user research to prototyping design solutions.