Case Studies Archive

Welcome to our archive of past projects. These case studies showcase our previous work and the diverse range of clients we have collaborated with. Please note that while the links to these case studies are no longer active, the content remains a valuable resource for understanding our approach and capabilities.

If you are the author of an archived case study and would like to share an updated link, please contact us at info@prattdx.org.

Eye-Tracking & Behavior Analytics

Building the Path to Charitable Trust Using Behavior Analytics and Eye Tracking Studies

by Medhaswi Paturu

Eye-Tracking & Behavior Analytics

Retouching the Met’s Digital Collection for the Casual Art Browser

by Xinyu Wang

User Interface Design

How Do We Elevate Engagement and Foster Categorized Information Sharing for Mycology Enthusiasts: NYMS

by Sacchit Vartak

Eye-Tracking & Behavior Analytics

Improving the Met’s Search Experience with Mobile Eye-tracking Study

by Lillian Yang

User Interface Design

Driving Community Growth by Revamping Rescue City’s Website

by Katie Im

Eye-Tracking

Applying eye-tracking insights on Pratt desktop website to improve the application process for prospective graduate students

by Johna Shi

Usability Testing

Improving the usability of the Smithsonian Museum’s website for educators

by Srishti Dokras

Usability Testing

Improving the age-friendliness of the Bay Ridge Center website

by Jennie Lin

Behavior Analytics & A/B Testing

How can we make it easier for users to find pantries on Staten Island Hunger Task Force mobile site?

by Johna Shi

User Research

Understanding New Yorkers in Relation to Construction

by Krystal Ebron

Eye-Tracking

Improving the exploration experience of Cooper Hewitt’s exhibitions

by Stephanie Meltzer

Web & Social Media Analytics

Amplifying the Peale Museum’s online presence

by Verena Tanzil

Usability Testing

Improving the usability of the Concern Worldwide website to improve the donation flow

by Shubhangi Singh

Usability Testing

Examining user expectations of the MetPublications website

by Ben Fuller

Behavior Analytics & A/B Testing

Improving the navigation system of the Pratt News website

by Verena Tanzil

Eye-Tracking

Capturing User Interactions by Eye Tracking to Improve The MET Website

by Wicky Wu

Usability Testing

Enhancing information transparency to increase STRYKK’s conversion rate

by Steph Meltzer

Usability Testing

Helping non-experts easily obtain insights from a complex map-based data modelling website

by Lillian Yang

Web & Social Media Analytics

Analyzing data to inform NYC’s LGBT community center’s new website

by Victor Chien

Behavior Analytics & A/B Testing

Increasing User Engagement with the Pratt News website

by Victor Chien