Usability Testing Case Study

Civian Redesign: Enhancing Decision-Making for Capital Investments

Fall 2024

Written by:

Qasim Malik

Project Summary

Our clients at Civian were interested in evaluating the usability of their data insights platform and identifying opportunities to enhance its support for responsible capital investment. We conducted a series of moderated user tests to develop design recommendations aimed at improving the user experience. Our key decisions included introducing a dedicated community comparison tool, more robust data viewing and filtering options, and enhancing user guidance for navigating the platform.