User Interface Design Case Study

Building CACNY’s Identity: A UX Redesign Project

Fall 2025

Written by:

Natalie Cheng, Rohini Raj Rajan, Youyuan Wang, Qasim Malik

Project Summary

The College Access Consortium of New York (CACNY) x Pratt collaboration aimed to identify potential challenges faced by members while using the CACNY website and suggest strategic design improvements to enhance the overall user experience of the website.