We Make Digital Experiences Better

We are a faculty-led, student-driven UX consultancy and academic research lab in the School Information at Pratt Institute

What We Value

Innovation

We are creative thinkers. Our talented faculty and students offer fresh perspectives and craft innovative solutions to digital problems.

Empathy

We put people first. Our work is always centered on understanding – and respecting – users’ needs, abilities, and behaviors.

Practicality

We solve real world problems. Our approach is guided by a consideration of practical needs, constraints, and outcomes.

What We Do

We create better digital experiences through the application of a human-centered, ethical approach to the design and evaluation of user interfaces and interactive products.

Learn More About Our Services ›

What We've Done

Projects Completed

274

Partners

173

Would Work With Us Again

0 %

(Since Fall 2019; last updated January 2026)

Case Studies

Usability Testing

Improving usability of counselling services on Pratt Institute’s website

by Nehal Sharma

Accessibility Strategy

An Incalculable Loss – An Accessible Framing Experience

by Natalie Cheng

Web & Social Media Analytics

Art Meets Data: Enhancing Creative Capital’s impact through analytics-driven insights for optimized digital Reach and Engagement

by Priyanka Jain

Usability Testing with Eye-Tracking

Through the Eyes of the User: Improving Ticket Purchasing flow for Shedd Aquarium’s Programs & Events

by Merlyn Koonamparampath

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What People Are Saying

Our team had a truly wonderful experience collaborating with the students, who were impressively well-versed in industry standards and practices. Their design intuition was remarkable, and they provided invaluable insights and data that helped us greatly improve our web-based app. We were particularly impressed by their world-class UX research methodology. Highly recommended!

Thanks to Pratt students, we were able to improve website accessibility, enhance user experience and grow our digital footprint. As a grassroots organization that pours all its resources into the community we serve, we could not have afforded the beautiful redesign makeover.

I've always heard great things about the Pratt team, and the opportunity to work with them far exceeded my expectations. The students engaged with our brand fully and thoughtfully, and their recommendations are already central to many conversations about changes to our site.

We received actionable and insightful UX feedback on our app. The suggestions were thorough and well thought out, and we were already able to implement most of them quickly. The feedback has helped us improve our app significantly and I will definitely consider working with Pratt students again in the future.

I am always surprised by the professional quality of work Pratt students produce. Engram has worked three semesters with the DX Center, and the student’s work is always detailed, insightful, and helpful. Always a pleasure working with Pratt students!

The team at Pratt Institute did a fantastic job conducting a usability study for our organization. Their recommendations have already started meaningful conversations at our organization. We were very impressed and appreciative with their work!

This opportunity to work with Pratt students form the Center for Digital Experiences was a huge gift. Their engagement with our company and brand was exceedingly thorough and we left the experience with a whole array of new tools to help us clarify our messaging and make our content work a lot smarter.

Current Research Projects

User Experience Capacity-Building (UXCB)

How can organizations better understand and strengthen their UX practices?

UX Education

How can we better prepare students for UX careers?

HCI Education Community of Practice

How can we build a community of practice for HCI/UX educators?

Explore Our Research